​Cookie ​Policy

​Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Endlessly Elated) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

​We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance their experience. Third parties serve cookies through our Website for advertising, analytics and other purposes. This is described in more detail below.

The specific types of first and third party cookies served through our Website and the purposes they perform are described below:

​​You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.

The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

The specific types of first and third party cookies served through our Website and the purposes they perform are described in the table below:​

​These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

Name: ​wordpress_[hash]
Purpose: ​WordPress uses the wordpress_[hash] cookie to store your authentication details. Its use is limited to the Administration Screen area.

Name: wordpress_logged_in_[hash]
Purpose: After login, WordPress sets the wordpress_logged_in_[hash] cookie, which indicates when you’re logged in, and who you are, for most interface use.

Name: ​wp-settings-{time}-[UID]
Purpose: ​WordPress also sets a few wp-settings-{time}-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.

Name: comment_author_{HASH}, comment_author_email_{HASH}, comment_author_url_{HASH}
Purpose: When visitors comment on the blog, they too get cookies stored on their computer. This is purely a convenience, so that the visitor won’t need to re-type all their information again when they want to leave another comment.

Name: ​​woocommerce_cart_hash
Purpose: ​​Helps WooCommerce determine when cart contents/data changes.

Name: ​woocommerce_items_in_cart
Purpose: ​Helps WooCommerce determine when cart contents/data changes.

Name: ​​wp_woocommerce_session_2 days
Purpose: ​​Contains a unique code for each customer so that it knows where to find the cart data in the database for each customer.

Name: woocommerce_recently_viewed session
Purpose: Powers the Recent Viewed Products widget.

Name: ​store_notice[notice id]
Purpose: ​Allows customers to dismiss the Store Notice.

Name: ​woocommerce_snooze_suggestions__[suggestion] 2 days
Purpose: ​​​Allows dashboard users to dismiss Marketplace suggestions, if enabled.

Name: ​​woocommerce_dismissed_suggestions__[context] 1 month
Purpose: ​​Count of suggestion dismissals, if enabled.

Name: ​tk_ai
Purpose: ​​​Stores a randomly-generated anonymous ID. This is only used within the dashboard (/wp-admin) area and is used for usage tracking, if enabled.

​These cookies collect information that is used either in aggregate form to help us understand how our Website are being used or how effective our marketing campaigns are, or to help us customize our Website for you.

Name: ​_utma
Purpose: ​This cookie is used to determine new and returning visitors.  It has an expiration time of 2 years.  If the ga.js library is executed and no _utma cookie exists, this will be recorded as the users’ first visit and a _utma cookie will be set.  If a _utma cookie is already in place, the expiration time is reset and the user is recorded as a return visitor.

Name: ​_utmb
Purpose: ​This cookie is used to determine a new session. The cookie is set when the ga.js library executes and there is no _utmb cookie in place.  It has an expiration time of 30 minutes, therefore if a user is inactive for a period longer than this, a new cookie will be set when the library executes and the interaction will be recorded as a new session.

Name: _utmz
Purpose: This cookie is used to determine the traffic source, medium, campaign name and campaign term which delivered the user to your website.  It is created when the javascript library executes and expires after 6 months.  This helps Google collect the data which can then help them to determine which traffic sources assist conversions within the multi-channel section of Analytics.

Name: ​_utmv
Purpose: ​This cookie is used for storing visitor-level custom variable data.  It is created when the _setCustomVar method is used with a visitor level custom variable. Like the _utma cookie, this cookie expires after 2 years and is reset each time the user visits your site before the expiration of the cookie.

Name: endlesslyeactive
Purpose: Personalization cookie. Tracks if a user is active on the site.

Name: ​endlesslyebought
Purpose: ​Personalization cookie. Tracks if a user has previously bought on the site.

Name: ​endlesslyebought30
Purpose: ​Personalization cookie. Tracks time and date of when user bought on the site.

​These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

​Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

​Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.

​We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

​If you have any questions about our use of cookies or other technologies, please email us at [email protected].